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Touchscreens and Beyond
Technology is always moving, but one thing that has stayed the same for a while is the touchscreen on your mobile device. Although the touchscreens of today are efficient, they too will evolve. Here...
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Color in the Ad
A lot can be said about a good brand. A brand is instantly recognized, assures customers of product quality, and solidifies customer loyalty. Some brands are founded on logos, others on catchphrases,...
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Tighten Up Internet Security
Over the past month, there has been a strange phenomenon. Companies, both large and small, started revealing that they had fallen victim to hackers who had compromised social media channels, websites,...
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Behavior-Changing Apps: A Vanguard Direct Survey
Steve Jobs and Apple revolutionized how we understand communication and information. He completely shifted our society. It was his products that transformed, in a way, how we think and behave. And...
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Alternative Passwords: Would You Give Your Right Arm?
New technology always brings about change––and fear. Often this fear relates to learning something new, losing privacy, or being left behind. Alternative passwords, however, have introduced something...
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How iOS 8 Might Just Change Everything—From Health to Home
As the legions of Apple fanatics waited with bated breath, CEO Tim Cook announced at June’s WWDC that iOS 8, the new operating system for iPhones and iPads, will be released this fall. At first...
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Will Apple Pay Make Tap-And-Pay Mainstream?
Apple Pay is here, and just like the Apple II in 1977 and the iPod in 2001, it promises to make giant waves. The platform will support NFC (near field communication)-based payments from the iPhone 6,...
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The Big Picture Implications of the New iPhone’s Outsized Screen: What It...
When Apple’s Tim Cook finally announced the new iPhone 6 and iPhone 6 Plus, he was greeted with rapturous applause from diehard fans, snarky attack ads from sour competitors, and an unlikely #bendgate...
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From Desktop to Pocket: Why Americans Are Making the Switch to Mobile
Reaching a Breaking Point In the years since Apple released the first iPhone in 2007, we’ve seen a seismic shift in the way that people are accessing the Internet. The landscape has changed so...
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